MAXIMIZING SALES INTERACTION
It’s All About Time
- Where do we find leads?
- How do we qualify them?
- How can we integrate all of our sales and marketing efforts?
- Where can we find the time?
Today’s business environment requires the effective management of resources, personnel, and perhaps most important, time. The time you spend trying to generate and qualify leads leaves you less time to turn those leads into sales.
TCC Marketing offers complete lead generation and marketing integration services, allowing your sales force to spend time doing what makes your business profitable—interacting with customers and closing sales. We provide all the services you need to help your sales force succeed.
Database Development TCC Marketing’s experienced team works with you to identify and target the best market for your services. We integrate data from you existing sales and marketing campaigns to mazimize ROI and maintain consistent messaging.
Scripting After working to clearly understand your objectives, we collaboratively develop scripting designed to professionally elicit information from prospects. This customized scripting identifies the 5 or 6 key pieces of information that enable the correct ranking of a qualified lead. This criteria is specific to your needs whether you are trying to develop B.A.N.T. quaified leads, or there are other criteria that signal buying intentions for your services.
Reporting and Feedback A successful lead-generation campaign is a collaborative effort. We can deliver your qualified leads to you in whatever format works best for you; e-mailed lead sheets, file transfer to import to your CRM, or in a periodic file transfer. In addition, our experienced team works with you to integrate feedback from your sales team to maximize the effectiveness of your lead generation program. We also develop custom reporting for every campaign, tracking results and segmented by any of the captured demographic information.
The research proves it—qualified leads mean business growth!
Mercer Management Consulting, August 2003
- Maximizing the effectiveness of a sales force allows for rapid and significant growth through small improvements in the process.
- The delivery of well-qualified leads enables the sales force to increase face-to-face selling time
“…efficient, organized, flexible and exceptional…your staff is always friendly, professional and courteous…you have our most enthusiastic recommendation.”
— Ed Priola
National Field Director, U.S. Term Limits